This is one reason why jewelry stores are difficult and costly to operate. I had a 30-06 rifle pointed at my face by a 17-year-old suicidal pregnant girl when I was managing a store in Austin. Needless to say, the owners finally listened to my advice to spend the money to get a security system and keep a guard on duty.

Diamonds are very attractive to the stressed, criminal mind. And insurance on diamonds is much harder to obtain and a lot more expensive than it is for most other retail merchandise. Creating a safe space for staff and customers definitely adds to the overall expense of operating a local jewelry store.

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