How do you make money?

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Posted by Robert Hensley
Asked on July 12, 2014 4:04 am
Category: QA: About Us
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This is a Win-Win-Win

I don’t hide this at all. I imagine you are asking this question because you are suspicious and hesitant to trust my recommendations, due to many past experiences where sites that list the “best” are only listing stores that pay them, and no testing or qualifications are done to earn the listing. I can understand your hesitations, and I do things differently. This is NOT that kind of site.

How I Make Money.

In brief, I make money by testing all the jewelers in a city first, finding the ones that are the best (usually only one or two meet my very narrow criteria). That means, I find the best stores in the entire city, through rigorous testing.

And then… after I know they are the best at serving educated consumers that research the web a lot, I post them on my site with a complete report.

Then...I contact the ones that passed to see if they will send me a referral fee that is less than they would pay any other marketing resource.

Because I test first, and make arrangements only with the ones that pass, it’s a Win-Win-Win.

Here is my discussion of bias, and what it means when you add integrity :: Are you Biased?

And be sure to also read :: How I Test Jewelers.

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Posted by Robert Hensley
Answered on July 18, 2014 2:16 am
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